Posted by Emily

Blogust ’14 Starts Today!

We are thrilled to announce that Blogust – back for year three – starts today! Blogust is an incredible social good campaign that The Motherhood has had the great privilege of working on with the UN Foundation and Shot@Life since its inception three years ago. Thanks to Blogust, 200,000 vaccines have been donated to kids […]

The Motherhood supports the ONE Campaign Girls and Women Initiative

The ONE Campaign launched the new ONE Campaign Girls and Women Initiative this week and we are thrilled to be on their advisory board. To help kick things off, I posted to the ONE blog about Malala Day and how my family is celebrating this weekend.  If you could take a moment to head on […]

The Motherhood Reports: The Most Effective Ways to Engage Moms Online on Behalf of Brands

For more than a year, The Motherhood has worked with the University of Pittsburgh Institute for Entrepreneurial Excellence and the University of Pittsburgh Joseph M. Katz Graduate School of Business to research and analyze what works and what doesn’t work for brands looking to reach, engage and activate moms online. In the study, we extensively examined more than […]

Shot@Life and Walgreens win HALO Award for Best Health Campaign

Congratulations to Shot@Life and Walgreens for winning a HALO Award from the Cause Marketing Forum for their “Get A Shot. Give A Shot” program! Walgreens partnered with the United Nations Foundation in 2013 to launch “Get a Shot. Give a Shot,” pledging to donate the value of a life-saving vaccine to the UN Foundation’s Shot@Life […]

On the Today Show with Hoda and Jenna Bush Hagar

I was on the Today Show with Hoda and Jenna Bush Hagar talking about “How parents can relate to kids at any age.” Here’s the link to the segment: Emily McKhann and The Motherhood on the Today Show.  Please watch!! We talked about helicopter parenting versus ‘sidle up’ parenting, finding common ground, and “stop, look and […]

36,160 Comments and Shares for Blogust 2013!

The final tally is in – 36,160 comments and shares for Blogust 2013!  More than 36,000 vaccines are going to kids around the world because so very many people commented on and shared the gorgeous Blogust blog posts every day this August! 36,160 comments and shares in August!   August – when people are eeking out […]

Cause Marketing Forum Webinar – Today!

Are you interested in reaching social media moms on behalf of your cause? Please join me today at 1:30 pm EST/10:30 am PST for a webinar hosted by the Cause Marketing Forum. Here’s how the program is described: Want to get above the digital noise to reach the critical Mom demographic?  Join the Motherhood’s Emily McKhann […]

The Motherhood Cause Marketing Forum Webinar

On July 16, I will lead a webinar on reaching social media moms for the Cause Marketing Forum, and I hope you can join me.  The Cause Marketing Forum seeks to ‘increase the number of successful company/cause alliances,’ a mandate we at The Motherhood support wholeheartedly. Here is the description of my presentation: Want to […]

Steven Colbert’s Tribute to His Mother

Last night Steven Colbert returned to his show after being away for a week following the death of his mother, Lorna Tuck Colbert.  His tribute to her and the huge role she played in his life made us cry, want to call our own moms to tell them how much we love them, and give our kids […]

At Last – Great Skincare Options for Tweens and Teens

Christy Prunier has launched a line of natural skincare products for tweens and teens called willa with the goal of making it easy for girls to take care of their skin early on – and for them to want to. “I was in the sun all the time when I was young and almost never used […]

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